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Marketing

  • People employed in marketing concern themselves with market segments, which are large groups of consumers defined by income, ethnicity, age, or a number of other factors.
  • Ultimately marketing wants to know which market segments will buy their company's products and how best to sell those products to their target market
  • Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (base management).
  • Marketers depend on market research, both formal and informal, to determine what consumers want and what they are willing to pay for it.
  • Marketing’s primary aim is generating a competitive advantage relative to its competitors.
  • Other tasks include identifying and analysing an organisation's strengths and weaknesses, and responding to opportunities and threats in the marketing environment
  • make decisions regarding products, such as choosing labels or packaging as well as work on developing new products
  • make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing
  • develop plans for advertising, sales promotion, public relations, personal selling and sales management


Your search resulted in: 308 position(s)

Senior Sales Engineer - MV & HV Power Products
Barclay Recruitment

Brisbane, CBD & Inner Suburbs, Full Time 28 May, 2012


Senior Sales Engineer - MV & HV Power Products

Job Category: Marketing

Expert Indoor Air Quality Specialist
Brazen Recruitment

Sydney, CBD, Inner West & Eastern Suburbs, Full Time 28 May, 2012


Expert Indoor Air Quality Specialist

Job Category: Marketing

Sales Engineer - Protection Systems
Barclay Recruitment

Perth, CBD, Inner & Western Suburbs, Full Time 28 May, 2012


Sales Engineer - Protection Systems

Job Category: Marketing

Product Manager
Talent2

Melbourne, CBD & Inner Suburbs, Full Time 25 May, 2012


This is an excellent opportunity to manage an attractive product suite at a large Australian Brand.

Job Category: Marketing

Marketing Manager - Retail Hardware
Six Degrees Executive

Sydney, Parramatta & Western Suburbs, Full Time 25 May, 2012


Engineering Products Supplied to Retail Hardware Market

Job Category: Marketing

Media Planning Executive - Entry-level role for those passionate about media!
Michael Page

Sydney, All Sydney, Full Time 25 May, 2012


Do you know every TV channel and are addicted to flicking through the radio stations? Are you fascinated by digital media? Read on!

Job Category: Advert/Media/Comm/Ent & Design

Marketing Specialist
Veritas Recruitment

Sydney, Parramatta & Western Suburbs, Contract 25 May, 2012


This multinational organisation based in Sydney's South West is currently seeking a Marketing Specialist

Job Category: Marketing

Marketing Project Officer/Administrator (175th Anniversary Celebration
AGL Energy Limited

Sydney, CBD, Inner West & Eastern Suburbs, Full Time 25 May, 2012


Marketing Project Officer/Administrator (175th Anniversary Celebration

Job Category: Marketing

Marketing Project Officer/Administrator (175th Anniversary Celebration
AGL Energy Limited

Sydney, CBD, Inner West & Eastern Suburbs, Full Time 25 May, 2012


Marketing Project Officer/Administrator (175th Anniversary Celebration

Job Category: Marketing

Online Content Manager
Six Degrees Executive

Sydney, North West & Hills District, Work Experience 25 May, 2012


Working in the marketing team this role will develop and roll out an e-learning portal....

Job Category: Marketing

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