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Event management

• Event management is the application of the management practice of project management to the creation and development of festivals and events.
• Event Management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually executing the modalities of the proposed event.
• The recent growth of festivals and events as an industry around the world has made event management more important.
• The industry now includes events of all sizes from the Olympics down to a breakfast meeting for ten business people. Every industry, charity, society and group will hold events of some type/size in order to market themselves, raise money or celebrate.
• Event managers may need to negotiate the type and costs of services to be provided, within a budget.
• Coordinate staff to make sure that the program of events occurs on time, for example, the serving of food and refreshments
• Collect and analyse data on projects undertaken, and report on project outcomes.
• Oversee work by contractors and report on variations to work orders.